Step 1
The creatives themselves
Video and image, kept even after the ad stops, so you see what they tried and what they dropped.
Competitive intelligence
See every adthey are running.
Every creative, how long it has run, and the budget behind it.
How it works
Step 2
How long each has run
An ad a company keeps paying for is the one that works. Runtime is the signal.
Step 3
Budget, estimated honestly
Meta never publishes spend. Bloow derives a range from reach and a sector CPM, and labels it as a range.
Step 4
And what they dropped
A creative that ran twice and stopped is as useful as one that ran all year. Both stay.
Questions
- Where does this come from?
- Meta’s public Ad Library, which every advertiser in the EU must publish under the DSA. Bloow reads it, stores it and tracks what changes.
- Is the spend figure real?
- No, and the interface says so. Meta publishes reach, not spend. Bloow turns reach into a euro range using a cost per thousand table crossed by sector and country. Read it as an order of magnitude.
- What if a rival runs no ads?
- The card says so, which is itself worth knowing. A competitor with no paid acquisition is telling you where their growth comes from.
- Do I need my own Meta account?
- No. Everything here is public data and needs no connection on your side.
Scan your market
Free to start. No card, no plan to choose.